Joni Gaudes

Vice President and General Counsel

ASICS America

Vice President and General Counsel

ASICS America

About

Vice President, General Counsel at ASICS America Corporation, the brand known for performance footwear and apparel; the choice for both runners and fitness enthusiasts alike. She is the head of legal, compliance, and internal audit for North America. She is also responsible for managing all claims and litigation for or against the company. Before ASICS, she held General Counsel and senior level positions for various companies such as 1-800-DENTIST and FCTI, Inc. Prior to going in-house in 2006, she was a trial attorney defending insurance companies in bad faith actions. She received her B.A from UC Santa Barbara and her J.D. from Southwestern University School of Law. She is also an Executive Committee Board member of ACC-SoCal, Corporate Section member of the Orange County Bar Association and a member of the Orange County Women Lawyers Association.